Uphance
Inventory Management

Apparel inventory management software for multi-channel brands

One live stock picture. Every channel. Every location.

Track stock across variants, warehouses, and channels in real time — and keep inventory connected to the orders, warehouses, and reporting that depend on it.

Built for multi-channel apparel brands managing wholesale, DTC, marketplaces, warehouses, 3PLs, and growing operational complexity.

Trusted by modern apparel brands that can't afford disconnected operations

Paul FredrickMagnolia PearlSol SanaA.EmeryJack MurphyMatteauLufemaCWF Fashion
Paul FredrickMagnolia PearlSol SanaA.EmeryJack MurphyMatteauLufemaCWF Fashion

TL;DR

  • Variant-level inventory — colors, sizes, styles — tracked in real time across every location.
  • Direct integrations with Shopify, Amazon, marketplaces, 3PLs — no 24-hour syncs.
  • Connected to orders, warehouse, and reporting so stock, allocation, and fulfillment stay aligned.

30 × 3 × 7 = 630

The stock positions your team is trying to keep in sync, per style

30 SKUs per style (5 colors × 6 sizes). 3 warehouses or 3PL locations. 7 channels reading and decrementing the same pool.

Multiply by 100 styles and the math is unsustainable in spreadsheets. It's also where oversells start.

A hot color sells out on Shopify at 11pm. It was also promised to a wholesale partner at 2pm.

Your marketplace sync runs at midnight. Your B2B portal shows 14 units available. Your WMS, in London, knows there are actually 6. The Shopify order took the last 4. The wholesale confirm went out on 14.

By morning, three things are true at once. Customer service is reaching out to the buyer to walk back the wholesale commitment. Your DTC team is asking why the marketplace listing didn't pause when the threshold hit. Finance is flagging that the chargeback policy with the wholesale partner just kicked in for the third time this quarter.

The team agrees, again, that “we need to fix the inventory sync.” The next time it breaks is two weeks out, and you all know it.

This is the apparel inventory problem in miniature. Not a lack of tools. A lack of one live picture across them.

The apparel stock problem is a math problem

A single apparel style with five colors and six sizes is thirty SKUs. Put ten thousand units across two warehouses and a 3PL, and you're tracking tens of thousands of positions. Sell across Shopify, Amazon, a wholesale portal, and a marketplace feed, and every one of those positions is being read and decremented by a different system, at a different cadence, with different latency.

This is why apparel inventory breaks down faster than any other operational layer. The math is too big for spreadsheets and too fragmented for most generic inventory tools.

Uphance tracks inventory at variant level, across every warehouse, 3PL, and sales channel, in real time. One live picture. No more 24-hour delays, no more conflicting reports.

What does Uphance inventory management do?

Multi-location and multi-warehouse stock

Track stock across your warehouses, retail stores, and 3PLs — one view, live.

Variants at apparel scale

Colors, sizes, styles — native model, not a flat SKU table with workarounds.

Channel-ready allocation

Reserve stock per channel. Wholesale doesn't compete with DTC during launch.

Purchase orders and incoming stock

See what's ordered, what's expected, and what's actually on hand.

Landed cost and valuation

Know what every product actually costs, landed. Pricing, reporting, and decisions reflect real numbers.

Bulk updates and reconciliation

Adjust, cycle-count, and reconcile at scale — not SKU by SKU.

Generic inventory tools treat apparel like widgets. Apparel isn't widgets.

A widget has one SKU. A style has thirty. A widget lives in one bin. A style ships out of three warehouses, a 3PL in London, and a pop-up in Tokyo. A widget sells on one channel. A style sells on Shopify, Amazon, Zalando, the B2B portal, and a reseller's feed — often all in the same hour.

Most inventory tools were built for widgets, then retrofitted for apparel. Uphance was built apparel-first. Variants, size matrices, prepacks, and multi-channel allocation are first-class, not workarounds.

Standalone inventory tool vs Uphance

FeatureStandalone inventory toolUphance
Variant-level stock (color × size)Sometimes retrofitted✓ Native apparel model
Prepacks and size runsWorkarounds✓ Native
Multi-location and 3PL
Real-time channel syncOften batch (hourly/daily)✓ Real-time
Channel-specific allocation rulesNo
Soft allocation for prebook vs. ATSLimited
Connected to order managementVia middleware✓ Direct
Connected to warehouse executionVia middleware✓ Direct
Connected to landed cost and financeNo
Systems to license and maintain2+ (tool + middleware + ERP)1
Annual costTool license + middleware + integrationPart of Uphance
Time to valueMonthsWeeks

What results do Uphance customers see?

“Uphance has given us real-time control over our inventory and orders. We can fulfill wholesale and online orders from multiple warehouses without missing a beat.”

Felix Ramirez, Director, Lufema

Family-owned Australian wholesale distributor. 16 international brands across multi-warehouse distribution and a local manufacturing arm.

What Lufema saw in the first year

MetricBefore UphanceAfter Uphance
Inventory accuracy90 to 95%~99%
Excess stockBaseline~20% lower
Multi-warehouse visibilityManual balancingReal-time, coordinated transfers
Read the full Lufema case study →

Who is this built for, and who is it not for?

Uphance probably isn't for you if…

  • Your stock lives in one warehouse and sells on one channel.
  • Your catalog is under 50 SKUs and you're comfortable in Shopify's native inventory.
  • You need deeply custom allocation logic that requires bespoke development.

Uphance is built for you if…

  • You're tracking stock across two or more warehouses, or using a 3PL.
  • You sell through wholesale, DTC, and/or marketplaces, and stock drifts between them.
  • Oversells, backorders, or last-minute allocation scrambles are regular events.
  • Your team spends significant time every week reconciling stock numbers between systems.
  • You're growing SKU count, channels, or locations and the current stack is cracking.

What does a Uphance demo look like?

45 minutes, prepped around your inventory reality:

  1. 1
    Your stock model, mapped. We'll cover your warehouses, 3PLs, channels, and the current allocation rules you're trying to enforce.
  2. 2
    Your catalog in Uphance. A representative slice of your product data loaded with stock positions.
  3. 3
    Channel allocation in action. Watch Shopify, B2B, and marketplace reads and decrements against one live pool.
  4. 4
    A stock move, end to end. Transfer stock between locations. See the downstream impact on channels and orders.
  5. 5
    Migration and integration scope. An honest read on connecting Uphance to your current stack.
Book a tailored demo →

Key inventory management capabilities

Real-time stock across locations and warehouses
Variant and SKU-level tracking for apparel
Multi-channel inventory syncing
Purchase order management and incoming stock
Stock transfers between locations
Landed cost and inventory valuation
Barcode scanning and warehouse app support
Bulk imports, adjustments, and reconciliation
Activity logs and audit history
Integration with Shopify, marketplaces, EDI, and 3PLs

How does Uphance implementation work?

1

Discovery

We map your warehouses, 3PLs, channels, allocation model, and priorities.

2

Tailored demo

We rebuild that in Uphance with real data.

3

Configuration

Platform set up around how your inventory actually moves.

4

Migration + cycle count

Stock imports, baseline cycle count at cutover.

5

Go-live + hypercare

Launch with support through the first full sync cycle.

Frequently asked questions

What does Uphance integrate with?

Uphance syncs stock across the sales channels and logistics partners apparel brands rely on.

eCommerceShopify · Shopify Plus · WooCommerce · Amazon
MarketplacesMirakl Connect · ChannelEngine · Rithum / DSCO · The Iconic · Zalando
3PLACR · Bergen Logistics · Microlistics · Mintsoft · Torque · NRI
ShippingShipStation
POSShopify POS · Retail Express · Vend, Lightspeed
See all integrations →

Ready to see your stock, live?

Start with a brief discovery conversation. We'll learn how your stock flows today, assess fit, and prepare a demo around your channels, warehouses, systems, and priorities.

One connected platform for product, inventory, orders, fulfillment, and reporting — built for apparel teams that need clarity across the business.